PSA’s ISC West 2025 Recap
April 10, 2025
That's a wrap on ISC West 2025 in Las Vegas! This year's event was hosted at the Venetian Expo in Vegas from March 31-April 4. Explore the PSA Network's involvement during the event below, from PSA@ISC West education sessions and a packed PSA reception to covering the show floor and networking at the PSA booth. ISC West continues to be a must-attend event for the security industry, and we’re already looking forward to ISC West 2026!
PSA@ISC EDUCATION RECAP
Eight PSA@ISC education sessions were led by members of the PSA executive team, PSA committees and PSA Network industry experts. The sessions covered topics including technology innovation, labor shortages, sales strategies and leadership practices. Review the highlights below!
Tuesday, April 1
Maximizing ChatGPT: Leveraging AI Across Different Departments for Enhanced Productivity
Brooke Erickson, James Cooper and Taylor Neal led an insightful discussion on how to maximize the usage of ChatGPT across various departments.
Ethical Leadership: Acting with Integrity in Business Practices
Dan Rothrock, Wayne Smith, Shaun Castillo and Alaina Meyer discussed the importance of ethical leadership in today’s business environment, covering how integrity, transparency and social responsibility can ensure organizational trust and long-term success.
Embracing the Cloud: Transitioning from On-Premises to Cloud-Based Services
Industry experts Justin Wilmas, Trevor Steward, Jody Ross and Brittany Board discussed how security integrators can embrace cloud-based services!
AI in Physical Security: Beyond Traditional Surveillance
Elliott Gabriel, Paul Sun, Joelle Grunblatt and Jake Shild explored how technology is revolutionizing traditional security processes through cutting-edge applications for AI, from video analytics to behavior analysis.
Navigating Modern Sales Strategies: Embracing Innovation for Success
Chris Peterson, Gannon Switzer, Tracy Larson and Maureen Carlson gave their insights on how to better navigate the modern sales landscape and drive business growth, including the importance of utilizing LinkedIn.
Combating Labor Shortages in Physical Security: Attraction, Selection and Engagement
Zachary Brackett, Brent Van Haren, Lori Hudnall and Candice Aragon had an interactive session that addressed effective strategies for attracting and retaining top talent in your organization.
Thursday, April 3
The State of Security Technicians: Challenges, Innovations and Future Prospects
From work environments to technological advancements, Tia M. Eskandari, Todd Van Haren, Joe Christie, Jeff Blum and Matt Barnette explored the critical issues facing security technicians in the evolving industry and provided a thorough outlook on the future prospects for these industry professionals.
Leveraging Automation for Robust Cybersecurity: Strategies and Tools
James Cooper, Antoinette King, Salvatore D'Agostino and Scott O’Brien discussed how to leverage automation to enhance cybersecurity, and the benefits, strategies and tools for implementing automation in robust processes.
PSA ISC WEST RECEPTION
Tuesday, April 1
The annual PSA ISC West Reception allows us to bring our network together at one of the largest industry events. Thank you to everyone who joined us at Black Tap for cocktails, hors d’oeuvres and networking, and a huge thank you to our amazing sponsors 3xLOGIC, Altowav, Altronix Corporation, ASSA ABLOY, Digital Watchdog, Hanwha Vision, HID, Johnson Controls, March Networks, SPRX, Windy City Wire and Zenitel for sponsoring this year’s event. We were honored to pack the place!
AWARDS AND RECOGNITION
CONGRATULATIONS POWER 100 HONOREES
Each year, Security Industry Association (SIA) and SIA Women in Security Forum honor 100 women in the global security industry for their excellent leadership and dedication to inspiring others. Congratulations to PSA's Candice Aragon (a 3x honoree), Brooke Erickson, Marissa Vacek and the other 27 PSA Network honorees for being recognized and celebrated! Check out all of the amazing honorees here.
WAVELYNX ISC WEST 2025 CONCERT
PSA partner Wavelynx hosted an incredible ISC West 2025 Concert with VIP sponsor and P3 elite partner Zenitel! It was the perfect opportunity to unwind, connect and enjoy live music with our industry peers after a busy day on the show floor. Thank you to The Verve Pipe’s lead singer Brian Vander Ark and the Gin Blossoms for the fun show!
PSA ON THE ISC WEST SHOW FLOOR
The PSA booth located in the lobby just outside the exhibit hall was the perfect place for PSA owners and partners to rest their feet and chat with the PSA sales team. Thank you to everyone who stopped by to connect and learn more about PSA!
PSA also enjoyed a busy schedule at ISC West. On and off the show floor, the team connected with many valued PSA partners. Check out Director of Technology Partners Brittany Board’s show floor highlights below.
Zenitel
March Networks
Inovonics
3xLOGIC
AMAG Technology
Wesco
Velasea
Wavelynx
ASSA ABLOY
i-PRO
Altronix
HID
OpenEye
XSPONSE
